This commercial played in between all the 70s shows I loved as a kid. The Million Dollar Man. The Bionic Woman. Wonder Woman. Again, I notice the alternating female and male voices of authority in these perfume ads. Jean Naté was a perfume from the 1930s — reborn in the 1970s as a splash, an eau de cologne, for the sporty woman on the go: "Don't give her perfume; give her Jean Naté."
Female voiceover: "Jean Naté afterbath splash is for people who want to take charge of their life. It’s your body and your mind, so fresh, so new. You get the feeling there’s nothing you can’t do...
Singing: Jean Naté! Jean Naté! It's Jean Naté for a beautiful day!
Male voiceover: "Is she the Jean Naté type? Don't give her perfume, give her Jean Naté. All of it. What a splash!"